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In the digital age, the success of modern real estate agents relies on a strong online presence and a dedication to digitalization. And Inpoi helps them achieve this elusive goal. With Inpoi digitizing their processes behind the screen, realtors can harness the power of digital technology and data insights to transform traditional client experiences into seamless, memorable encounters.

Inpoi exists to help real estate agents acquire and manage qualified leads, in the form of local homeowners with a validated interest in selling based on pre-requested property valuations.

fondazione

Founded

2020

founder

Chiara Bottini

Gian Luca Ranno

Industry

ambito

Proptech

team

Incontra i Founder di 

Meet the founders of  

Inpoi

Chiara Bottini

For 10 years in the world of digital marketing, she has worked as a Marketing Manager at Gajarda Srl, a water treatment and purification company, at Gruppo Mancinelli, a leading company in the Italian food sector, and as an SEO specialist at ByTek Marketing of Datrix Group (a group of Tech Companies, listed on Euronext Growth Milan), also acquiring basic knowledge of HTML, CSS, Javascript, and PHP languages. During her academic years, she spent 6 months on Erasmus at the Universitat de Barcelona, gaining excellent proficiency in Spanish and a good understanding of Catalan.

Always passionate about photography, she has been a teacher at the HISO1000 digital photography school and the official photographer for sports events, conferences, and weddings. Enterprising and meticulous. When she starts a job, she always sees it through to completion and is not satisfied until the result is as she desired.

For 10 years in the world of digital marketing, she has worked as a Marketing Manager at Gajarda Srl, a water treatment and purification company, at Gruppo Mancinelli, a leading company in the Italian food sector, and as an SEO specialist at ByTek Marketing of Datrix Group (a group of Tech Companies, listed on Euronext Growth Milan), also acquiring basic knowledge of HTML, CSS, Javascript, and PHP languages. During her academic years, she spent 6 months on Erasmus at the Universitat de Barcelona, gaining excellent proficiency in Spanish and a good understanding of Catalan.

Always passionate about photography, she has been a teacher at the HISO1000 digital photography school and the official photographer for sports events, conferences, and weddings. Enterprising and meticulous. When she starts a job, she always sees it through to completion and is not satisfied until the result is as she desired.

Gian Luca Ranno

Gian Luca transitioned from the design and communication industry into the world of food and innovation, where he attended various events as a speaker and teacher. He explored new paths for the food and communication industry while working in countries like China, Oman, Portugal, Ireland, Bosnia, England, France, and Italy. In 2017, Gian Luca left his position as the founder of Gnammo, Italy’s leading platform for social eating. Since then, he has been committed to supporting the development of new projects in the food, tourism, and innovation industry.

Gian Luca transitioned from the design and communication industry into the world of food and innovation, where he attended various events as a speaker and teacher. He explored new paths for the food and communication industry while working in countries like China, Oman, Portugal, Ireland, Bosnia, England, France, and Italy. In 2017, Gian Luca left his position as the founder of Gnammo, Italy’s leading platform for social eating. Since then, he has been committed to supporting the development of new projects in the food, tourism, and innovation industry.

our process

il nostro processo

The story behind the startup

Come è nata la startup

Real estate agencies in Europe today remain heavily reliant on their offline presence, such as word-of-mouth referrals and cold marketing techniques like door-knocking. Some realtors are on social media, but the lack of a solid digital marketing strategy and lead acquisition approach makes their online efforts futile. Many agencies purchase online leads in bulk, but lead quality is inconsistent. Lead management is also a daily battle, riddled with fake numbers, fierce competition, and difficulties engaging with potential clients.

Inpoi is a disruptive lead-generation solution built exclusively to support the needs of real estate agencies. By investing in Inpoi’s package, the service’s partners gain uninterrupted access to an exclusive contact list limited to local homeowners who are actively looking to sell. Europe’s real estate industry already loves Inpoi, which:

  • Automatically verifies the validity and usability of available phone numbers
  • Only provides leads based on the agency’s specific geographic region

overview

risultati

Fotografia attuale

Overview

Founded in 2019
Funding: Pre-Seed + Seed (Total €600K)
Annual Recurring Revenue: €120K
Properties evaluated: 230,000
Partner agencies: 100
Partnerships: Bakeca.it, Homepanda, Facile.it, Yurekai

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